NYLON
Since its launch in 1999, NYLON established itself as the reigning authority on fashion, music, and beauty for the modern young woman. Known for award-winning photography, groundbreaking design, and a unique editorial voice, NYLON’s influence grew to extend beyond the pages of the magazine and become the definitive lens for cutting-edge style and emerging pop culture.
The NYLON marketing team acted as an internal agency, creating unique solutions for advertising partners looking to go beyond traditional media buys and authentically connect with young women through custom content, co-branded campaigns, and press-worthy events.
Senior Marketing Manager
As the Senior Marketing Manager, Jenny oversaw all sponsored initiatives, client relations, brand marketing, partnerships, events, talent relations, and public relations for NYLON + NYLON Guys Magazines. She also oversaw the creation of the brand’s first e-commerce platform, the NYLON Shop, NYLON + NYLON Guys music tour franchises, all advertorials, sponsored videos, music festival activations, and cover release events.
Selected Work Examples
NYLON Midnight Garden Party at Coachella
NYLON Music Tour with Au Revoir Simone